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Burgan Bank: a Leading Customer-centric Bank

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Effective Customer Communication & Omni-Channel Management

Burgan Bank operates in Turkey, with a significant presence in the MENA region, and emphasizes a customer-centric approach in all its banking activities. The bank is committed to ethical banking practices, prioritizing stability and quality to build long-term customer relationships.

Burgan Bank’s partnership with D·engage has been instrumental in transforming its communication strategies, enhancing customer engagement, and improving operational efficiency.

ONE

Million Daily Messages

20+

Applications Integrated with D•engage

90%

Reduction in Message Delivery Issues

Read our Burgan Bank Story

Burgan Bank's Challenges

Unified Communication
Consolidating various messaging platforms for a unified customer commincation history.

Real-time Campaign Management
Creating sophisticated campaign structures using real-time data.

Operational Efficiency
Reducing dependency on IT resources for message template management and campaign execution.

Scalability & Stability
Ensuring the communication platofrm could scale and remain stable under high loads.

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What D•engage Did

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Advanced Campaign Structure & Centralized Messaging

Centralized Messaging
D·engage was positioned as the central platform for email, bulk SMS, fast SMS, and mobile push notifications, providing a unified communication history for each customer.

Advanced Campaign Structure
Integration with core banking systems, customer acquisition processes, and individual loan management systems enabled sophisticated campaign designs using real-time data.

“ D·engage aligns with our customer-centric approach, adding value to both our bank and customers. It enables us to deliver personalized campaigns and provide deeper services as our customer base grows.

This fosters loyalty and trust among customers who receive tailored experiences, increasing their tendency to remain loyal and trust our bank. ”

Şahin Gör SVP of ON Digital Bank | Marketing & Growth @ Burgan Bank Türkiye

Template Management, Mobile Push & In-app Messaging

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Template Management
Message templates were transitioned to D·engage, allowing multilingual support and easy updates via a single visual interface.

Mobile Push and In-app Messaging
Leveraging SDK integration, Burgan Bank launched mobile push messages and in-app communications, enhancing real-time campaign delivery and customer interaction.

Read our Burgan Bank Story

DevOps and Kubernetes

Collaboration between Burgan Bank’s DevOps team and D·engage ensured all platform components operated on Kubernetes, enhancing scalability and stability.

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D·engage x Burgan Bank

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Burgan Bank’s partnership with D·engage has been instrumental in transforming its communication strategies, enhancing customer engagement, and improving operational efficiency.

Through advanced digital tools and real-time data integration, Burgan Bank continues to deliver exceptional, personalized banking experiences, strengthening its market position and fostering long-term customer loyalty.

90%

Reduced Support Tickets

1

Million High Volume Messaging

Faster

Campaign Roll-Out

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